In today’s life, we often hear the word Vintage. For example, Vintage design, Vintage internal… In each certain field, the word “Vintage” will have different meanings. So what is Vintage? How important and popular is vintage in modern life? Let’s find out with ADV Printing through the article below.

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What is vintage?

TABLE OF CONTENTS

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What is Vintage Graphic Design

?5 Applications of Vintage Style in Graphic Design6 Schools of Vintage Design7 How to become a Vintage Design Master?

What is Vintage?

Vintage is a design style that has been loved all over the world. It has brought a new breeze to modern life with nostalgia, luxury, and romance from the beauty of the past.

Vintage means originally used for wine or oil. It was then used to refer to an old car, at least 50 years old – Vintage car. Finally used by second hand clothing dealers, Vintage is for old clothes from a previous era.

In short, the word Vintage is now defaulted to as a word meaning “ancient-old”. They are used in many fields such as fashion, interior, photography, graphics, … It can be said, Vintage style is the style of memories, of the imprint of time.

What is vintage?

What is vintage?

What is the difference between Vintage and Retro

?Many people find it difficult to distinguish between Vintage and Retro. These are two schools of thinking one and two, thinking similar but having many differences.

Retro is a nostalgic movement, re-wearing the fashion trends of the previous decades. It includes vintage items (clothes and accessories from the 40s to 80s) and non-Vintage items (new, vintage-inspired items). This trend is currently very popular among young Westerners and is also an endless source of inspiration for famous designers.

Vintage is often understood in the design world as design products created in the past. Retro is a term that refers to the school of design of modern products but with the characteristics and styles of the past.

Therefore, vintage designs often “apply” the design style of the past; Retro somewhat makes the viewer feel a modern breath in the design.

What is vintage?

What is vintage?

What is Vintage Graphic Design?

Vintage and Retro styles have become a new trend in graphic design today.

When attaching “old style” elements to his work. Designers have created creative, attractive, outstanding and distinctive for their products. Graphic elements commonly used in designs to create a Vintage atmosphere are usually:

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Illustrations from old posters, cines, magazines, CDs

posters, movies, magazines, vintage CDs

posters, movies, magazines, vintage CDs

Old Typography

Vintage Typography

Script and handwriting fonts

Script font and writing

Old TV and Radio Equipment

Old TV and Radio equipment

Old business cards

vintage business card

Old packages

vintage packaging

Pop-art Elements

Pop-art vintage

Scrapbook

vintage Scrapbook

Old Icons

vintage icon

Why are Vintage designs causing a fever nowadays

?Because we are living in an era of technology, technology develops too fast. The hustle and bustle of life makes people feel tired. So when looking at Vintage designs makes people feel much more comfortable.

Great marketers always know how to “score” in the eyes of customers. And the best way to reach their hearts is with vintage designs. Breaking away from the chaotic and uncertain life, the past always gives people a sense of peace of mind. Because they know “how it ends”.

People always tend to feel comfortable with familiar and close things. Therefore, using familiar and favorite things in the hearts of customers is the shortest way for a brand to connect with customers.

What is vintage?

What is vintage?

Plus, Vintage designs are a refreshing choice, besides the rife with lifeless, “digital” minimalist designs out there.

However, each school of Vintage design is only suitable for a certain group of customers. So, before choosing the right Vintage school, you need to find out the audience you want to target.

Application of the Vintage style in graphic design

Media publications

Media publications

Media publications

Website interface

Website interface

Website interface

Advertising sign

Advertising signs

Advertising signs

Product packaging

Packaging Products

Packaging Products

Schools in Vintage design style

Art nouveau

This school began at the end of the nineteenth century, and flourished in the 1910s of the twentieth century. This Vintage Style inspired by plants and flowers combined with stylized curves and intricate details.

The core value of Art Nouveau is natural beauty instead of intentional installations. Art Nouveau has a high contrast between colors, detailed textures, an emphasis on plants, flowers, and the main subject is a woman.

Art nouveau

Letterpress

These are products designed to look like old time flyers and advertisements.

Letterpress comes in many different designs with countless variations. Simplicity is the connecting point between these designs. Letterpress designs often use simple color palettes and typography.

Besides, to increase the experience in letterpress designs, it is recommended to use printing techniques such as embossing letters, laminating designs…

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Letterpress

Art deco

Art Deco was popular in the 1920s and 1930s. It is famous for building modern, man-made architecture. Characteristic of this school of design are symmetrical shapes, idealized by humans.

Art deco

Vintage badges

Get inspiration from badges and postage stamps for your logo design. Reminds us of the nostalgia of the old times with materials such as paper, wood, metal.

Nowadays, logos designed in vintage style are becoming more and more popular.

Vintage badges

Swiss style

Swiss Style has international style. This is an art school formed in the first half of the twentieth century in Europe.

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The Swiss Style school uses large, bold, prominent blocks of text. It also uses strong tones, creating the effect of a three-dimensional design.

Swiss style

Atomic age

Atomic age is the optimistic view of the 50s and 60s of the 20th century about the future, the era of space conquest and the aspiration to reach for large space.

Atomic age designs are usually optimistic and humorous.

Atomic age

Steampunk

Steampunk is a design that envisions the future, but the future from the perspective of a person from the nineteenth and twentieth centuries.

Steampunk

Punk

The main design features of this school are rough lines, high contrast colors, and bold images.

Inspired by the popular Punk Rock in the 70s of the twentieth century, giving people the feeling of wanting to break through and rebel.

Punk

How to become a Vintage design master?

When you orient your design towards Vintage, you don’t have to make the entire product completely Vintage.

You can mix modern and nostalgic elements for your brand. In addition, you can combine many schools in different periods. For example a little punk in the design, but the font is Atomic Age, and the publication is printed as a Letterpress.

Here are a few factors to keep in mind to become a master of vintage design:

Color Tone

With each different period, there will be a different tone and color palette showing the characteristics and characteristics of that period. Designers can refer to the blueprints of that period.

In addition, designers need to be creative to combine colors to suit the brand and industry of the business.

What is vintage?

What is vintage?

Font

Depending on different vintage schools, different fonts will be used.

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A useful tip when choosing fonts for your design publication is to refer to real designs from the past, specifically the mechanical technologies used in that era.

What is vintage?

What is vintage?

Layout – Layout

The arrangement of objects in the design also makes the publication more Vintage. It is important to arrange the objects so that they are true to the look of the period.

In addition, if you do not want the design to become cluttered, you need to be careful in synthesizing elements in the design, from fonts, colors, layout to illustrations. Arrange them carefully and with a consistent purpose.

What is vintage?

Find a balance between Vintage and Modern

Designers can completely add a few modern elements to a Vintage design, or create a retro design. And make it “old” by some element of 20, 50 or even 100 years ago.

Some notes such as the interactivity of the design, the font that is friendly to the website environment… will help your Vintage design to be more friendly in the digital environment. Since your customers are people of the 21st century, your design must be suitable for mobile and digital platforms.

What is vintage?

When should Vintage Designs not be used

?In a market where competitors use modern branding designs, vintage vintage design brands will emerge. more on.

However, in some professions, in particular the high-tech and pharmaceutical industries. Vintage is absolutely not suitable for designing publications. Because it goes against customers’ expectations of a advanced and modern products.

Vintage used in this case will make customers feel your product is outdated; even backward from the times.

What is vintage?

What is vintage?

Remember that the technology of the past was often slow, inconvenient, and incompatible. And ancient medicine is less effective, can even be dangerous to the life of the person using it.

Besides, don’t use Vintage designs when your product does not evoke any memories. Then your design will make no sense.

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Conclusion

Through the above article, ADV Printing hopes to bring you useful information about the term Vintage, as well as what you need to know about Vintage. Vintage style is very interesting and impressive when used in the right place and at the right time. Hope this article can inspire and provide useful information for you.