Branded keywords also called brand keywordsrd are phrases directly associated with your brand, products and services. With a rise in social media use over the last decade or so, these types of keywords have become more prevalent. They’re discoverable through both social media platforms like Twitter and Instagram as well search engines such as Google – one must be careful not to spam though! Here’s a rundown of some common branded keyword examples you’ll see out there.
Example of branded keywords: Gmail -> Google product.
Why Branded keywords are important?
Branded keywords are the most important aspect of SEO because they allow you to offer a positive experience for users. The more specific your needs, the better brand keyword will do in matching what people want and increase traffic at an exponential rate!
How do you create branded keywords?
Why is it important to own the search results for your company’s brand-focused keywords?
Planning an effective content strategy will help you better explain what your site has to offer and give you control of how people find out about all that you can do. Identify weak points in a product or service line, then spot trends so as not only be able to address complaints quickly but also preemptively head off any issues related to quality before they happen at all!
What is the difference between branded and unbranded?
Many of us don’t realize there is a distinction between branded and unbranded searches. A brand search occurs when the user seeks information about a company or product in particular, while an unbranded search does not include terms related to brands – for example, “car” and “honda civic”.